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Demo Icon Irons - Europe (2 Clubs)

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A modern classic born. 

 His words linger as if they were just written today. “Best performing, best feel and with the best eye appeal.” That’s what the legendary Ben Hogan typed out to PGA Professionals, in a 1953 letter promising the merits of his new brand’s debut clubs. Ever since, the Ben Hogan Golf Equipment Company has embraced this mantra with every golf club we’ve produced.  

And the new ICON irons are textbook Hogan, carrying on that heritage of high-quality, beautifully forged, contemporary muscle backs and placing it in a re-imagined package. Designed with the graceful blend of traditional styling and modern performance, they’re well-suited for accomplished players wanting to work the ball. True shot makers will consider these their new best friends -- thanks to an inviting look, top-notch craftsmanship, and several key trademarks incorporated into the design. 

Think about everything better players look for and demand in their irons. Thin topline. Minimal offset. Clean, pure and elegant shaping. Compact head size. ICON embodies all of it. It's the kind of club the Ben Hogan brand is known for and epitomizes Hogan’s “forged feel feedback” theme. Take comfort in knowing that ICON gives you the opportunity to hit your mark on every shot while feeling the satisfying, buttery pureness of flush contact. Hogan once described that blissful sensation as running from your hands up your arms and into your heart. There’s nothing else quite like it in golf.



Don't just take our word for it

Ben Hogan Duffle Bag

Very nice duffle bag, that has plenty of space.

- Dennis Ulrich

Edge Irons

DO NOT hesitate to get these clubs! They really are high quality products and play like wonderfully.

- Glenn

PTx Irons (Restricted availability)

Fantastic looking and feeling clubs. Excellent value with outstanding customer service.

- Walter Stackhouse

Equalizer Black Wedges

You just can't get a better wedge for the price. This is the best value going.

- Thomas Brown

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